New VP of Digital Media Services

ROCHESTER, Mich. – January 20, 2016 – As Daniel Brian Advertising’s digital offerings grow, so does our team. We are happy to announce the addition of Scott DeRoche as VP of Digital Media Services to our team.

Prior to joining DBA, Scott worked on the agency side, managing digital marketing campaigns for a diverse portfolio of clients including Chevrolet, the PGA Tour, The UPS Store and Owens Corning.

Having spent over a decade working in the search engine marketing, ecommerce, and advertising industries, Scott’s start in digital marketing came as the owner of www.stringsbymail.com, an industry-leading ecommerce business within the online musician community.

At DBA, Scott will develop and execute digital strategy, digital media planning, negotiation and buying as well as manage the integration of all client partners and available services. Scott will also handle planning, trafficking and management to optimization, reporting and post-media analysis, as well as help DBA meet the demands of the digital landscape for clients.

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