#HailToTheFrontline with Complimentary CV-19 Services

As health care consultants and marketers, we offer our deepest gratitude and appreciation to our frontline colleagues for their hard work, unwavering dedication and daily sacrifice. They truly are heroes, and all deserve a smile 🙂

After this crisis is over, we will not go back to normal. Hopefully, we will appreciate the ones we love. We will share healthy habits and family dinner, and we will emerge into a virtual work environment. From widespread changes in consumer behavior to emerging telemedicine innovations, this shift in the way the world does life will change everything. 

During this shift, our DBA Healthcare consulting team has been fully immersed in collaborating and co-creating COVID-19 virtual engagement strategies and messaging campaigns with our clients, and we would like to share three ideas that might help others:

  1. A social media thank you campaign for Michigan Medicine’s frontline on the University of Michigan campus (outtake above).
  2. Critical voice alerts and updates on COVID-19 through Henry Ford Health System’s Alexa skill – Voice is the emerging form of distance engagement.
  3. A strategic messaging pivot for Cincinnati’s only adult academic medicine provider, UC Health.

Our role in this crisis will be to share best practice solutions and strategies in order to support our frontline colleagues, while keeping communities informed and safe. As a thank you, we are offering a complimentary review of COVID-19 marketing or advertising plans to help identify any gaps and immediate opportunities. To receive your review, please complete our interest form.

Please stay safe and healthy as you serve those who need us most.

Daniel Brian Cobb

Chief Strategy Officer, DBA Healthcare

Learn more about DBA Healthcare communications consulting at  https://danielbrian.com/dba-healthcare/