How do you lead a remote workforce as a Digital Marketing Agency?

Many businesses are starting to move towards a permanent remote workforce. This can be a great way to save money on office space, and it can also be a great way to attract or retain top talent. However, leading a remote workforce can be tricky. Especially for retail, healthcare and franchise service brands.

If you can find a way to work from home without disruption, there are a few things that you need to do in order to make sure that your remote workers are productive and happy. In this blog post, we will discuss how to lead a successful remote workforce!

First, it’s important to establish clear expectations and goals for your team. Without a clear understanding of what you’re trying to achieve, it will be difficult for your team to stay focused and on track. For example, you might require one store or office day or two per week for executives. This can help keep people emotionally connected, which is still important.

Second, you need to create a system for communication that works for everyone. This might include regular video meetings, group chat platforms, or even just setting up a dedicated email address for questions and concerns. Here at our advertising agency we incorporate a state of agency address, and we go over issues to discuss what’s going on in the organization to keep all our staff up to date. We also value celebration in our agency. Our belief is that celebration isn’t just for fun; it’s also for generating excellence and setting high standards. So, we might highlight a successful team member and lavish praise on them. It’s so much fun. 

Finally, we often come up with a phrase or quote of the day that helps establish culture when we don’t have regular in-person communication. It’s important to offer the right tools and training, as well as a clear understanding of your company’s ways, values and quality standards. For us, we started a class we call DBU, where leadership offers team wide training and motivational storytelling for the newer members or for those looking to grow their career at DBA. Sometimes our clients even join us.

This month is franchise marketing month at DBU. If you’re in franchise marketing, we would love to connect. Feel free to join a DBU session. We welcome you to participate. It’s a great way to meet new advertising experts and learn about each other in this virtual space. Contact us today, seriously. Recently named one of the top advertising agencies in franchise marketing, DBA is the ideal one-stop-shop for all your franchise marketing needs, including a training session for your team.

Thank you for reading! We hope this blog post has been helpful. If you are doing an RFP or if you have any questions or would like to learn more about our services, please contact us. We’re always happy to help!

​​This blog post was created by artificial intelligence from Daniel Brian Advertising

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