In an industry fragmented by niche branding agencies and digital firms, specialization has become the enemy of integration. DBA Digital is a strategic “branding agency” that brings efficiency as your “digital agency.” This helps you eliminate costly redundancy and conflicting creative messages while optimizing ad productivity.
EMOTIONALLY INTELLIGENT MEDIA
As marketing automation and machine learning becomes smarter, we must employ difference that makes us smarter than artificial intelligence: Empathy and emotional Intelligence (EQ).
We've mapped the spectrum of consumer-brand relationships in our Engagement MatrixTM:
DBA IS A DIGITAL TRANSFORMATION AGENCY
Structured as a digital-first agency, DBA keeps you first to market. We empower disruptive innovation because no brand will survive the digital revolution by following trends. We must lead them. This can be scary, but our model involves low risk pilot testing and optimization prior to launch.
INNOVATE AT THE SPEED OF TRUST
TRUST THE PROCESS,
BUT VERIFY WITH RESULTS
The DBA platform for marketing analytics has been perfected in some of the most complex and compliance-ridden industries, including healthcare, franchising and banking. However, it’s our expertise to interpret the analytics and build emotionally intelligent platforms that will help you make advised decisions.
Learn about emotionally intelligent technology...
GET A DASHBOARD FOR YOUR DASHBOARDS
DON'T JUST BUY
BE THE MEDIA.
Traditional advertising is broken. Now, we compete in a multi-screen digital ecosystem where we have to earn the right to be heard. Instead of buying or begging for impressions, take claim to the next new platform by owning it. Introducing our owned media platform expertise:
Adobe DXP – Digital Experience Platform
Liferay DXP – Digital Experience Platform
Alexa Skills – Voice engagements
WordPress – CMS Websites
Post Monster – Retail Campaign Manager
Sequential Digital – Digital Media Toolbox
LiveUP - Patient Experience Platform
Vertigo - Social Media Entertainment