Lisa’s previous agency experience includes extensive retail and CPG distribution experience with Gerber baby foods including Gerber Tropical, Care & Safety, Simple Recipe, Juice & More, Good Start, Gerber Graduates and Apparel and other sub-brands, providing research, product development, product testing, strategy and tactical execution.
Lisa provides proven skills in account management, account servicing, project management and account coordination. She oversees the account service for all DBA clients including Flagstar Bank, Hungry Howie’s Pizza, Chick-fil-A, Henry Ford Health System and Cincinnati Children’s Hospital.
Since arriving, Lisa has restructured the retail and health care account teams to increase efficiencies and client service. She is a graduate of Michigan State University in East Lansing, Michigan, with a bachelor’s degree in Communications.